Wheat processing is a major core business of COFCO Corp. In exporting the first batch of wheat flour, COFCO’s wheat processing unit has leveraged the advantages of “fully-integrated value chain” by purchasing unprocessed food grains of good quality and applying international leading milling technology and quality control to ensure stable product quality, thus successfully completing the transaction of exporting the first batch of wheat flour and kick-starting the new model for flour business, the company said.
The types of flour exported were Jindian dumpling flour, multi-purpose flour and Xiangxue dumpling flour and steamed bun flour. COFCO said it is duty-bound to implement China’s grain security strategy to elevate the level of rice and flour sectors, and boost the influence of China’s agri-products in the international market.
In order to actively answer the country’s call to “de-stock,” fulfill the mission of centrally administered special operations equipment, and meet the demands of international market for China’s agri-products, the company’s rice/flour staple grain team has tapped into COFCO’s status of being an international grain trader and rice business’ international trade experiences to actively pursue business opportunities of exporting wheat flour to the international market. According to COFCO, its grain team will actively engage in overseas marketing and contract execution, coordinate rice and flour businesses and better serve the grain macro-control policy needs of China.