Sweet Manufacturing introduces new multilingual website
March 7, 2011
by World Grain Staff
SPRINGFIELD, OHIO, U.S. — Sweet Manufacturing Company on March 1 announced that it recently introduced a new website — www.sweetmfg.com
— that was developed to enhance and simplify the experience for all visitors. Sweet said the site features include new drop down menus, more impressive product/installation photos, easy to identify industry icons and enhanced search functionality. All of these features were incorporated into the new website to improve site navigation and to enable the visitor to more easily and quickly locate the products that they are looking for on www.sweetmfg.com
The site is available in both English and Spanish, and the company’s product overview brochure is accessible on the new website’s home page in five different languages. The multilingual brochure is available in Russian, Romanian, Portuguese, Italian and Spanish. The new website also includes all of the company’s product brochures and installation and operating instruction manuals. Sweet said the website was designed to provide easily accessible material-handling product information in multiple languages to make it a useful resource for existing and potential customers from all over the world.
“We are very pleased and excited with our new site. Our website is a key marketing tool for us, and we want to ensure that our site reflects our commitment to quality products and superior customer service,” Mike Gannon, Sweet’s vice-president of market strategy and planning, said. “We feel that www.sweetmfg.com will be a desired site for visitors from all over the world to learn more about the quality material-handling products that are available from Sweet. We are focusing on making the visit to our site an experience worthy of many return visits. We want the visitor to quickly be able to determine that we have the products they are looking for and that we are a company they want to do business with now and into the future.”