Rogers Foods to build new flour mill in British Columbia

by Emily Buckley
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CHILLIWACK, BRITISH COLUMBIA, CANADA — Rogers Foods Ltd. is to build a new wheat flour mill in Chilliwack, Canada. The state-of-the-art mill, expected to be in operation by late 2004, will have a daily capacity of 250 tonnes (5,500 cwts of flour), company officials said.

Chilliwack is located 60 miles (96 km) east of Vancouver and 230 miles (368 km) southwest of the existing Rogers Foods facility in Armstrong, British Columbia.

The new plant, to be called Rogers Foods Ltd.- Pacific Division (Chilliwack), will mill wheat into custom, high quality flours, in bulk and bag, sold to commercial bakers, food processors and distributors in the lower mainland of British Columbia, as well as to export customers in Pacific Rim countries.

Company officials said Rogers Foods’ existing mill in Armstrong would continue to be the base of the company’s cereal milling operations and would be known as Rogers Foods Ltd. - Interior Division (Armstrong). That mill has a daily capacity of 220 tonnes (4,850 cwts of flour).

Rogers Foods produces and sells a variety of branded and private label flour and cereal products for the grocery-retail, bakery-food, export and feed markets. The company said that although 85% of Rogers Foods Ltd. business currently was domestic, the continued growth of export sales to Pacific Rim countries ensured stability of the company’s sales of flour and cereal products.

Lew V. Rossner, vice-president of administration and corporate secretary, said increasing operations during the past five years prompted expansion plans in order to keep up with the company’s growing customer base.

Founded in 1951, Rogers Foods is a subsidiary of Nisshin Flour Milling Inc., one of the core companies of the Nisshin Seifun Group, the largest flour milling company in Japan. Nisshin acquired Rogers Foods on Sept. 7, 1989, marking Nisshin’s first foray into flour milling in North America.

In addition to Rogers Foods, Nisshin Seifun, through its Nisshin Foods Inc. subsidiary, operates Tacoma, Washington-based Medallion Foods Inc. Nisshin also operates two pasta plants in Japan.