CWB selects Adrian Measner to replace Arason as CEO

by Emily Buckley
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WINNIPEG, CANADA — Adrian Measner has been selected as the The Canadian Wheat Board’s new president and chief executive officer. Measner has replaced Greg Arason, the CWB’s President and CEO since 1998, who retired December 31.

The CWB president and CEO serves on the 15-member board of directors and is responsible for leading management in implementing an innovative and comprehensive international marketing strategy. On behalf of the board, the president and CEO is also responsible for the day-to-day management of the corporation and for ensuring the board’s strategic plan is implemented.

Arason was the first CEO under the new governance structure, which allowed farmers to elect 10 of the 15 directors on the board. Measner, who assumed his new responsibilities on January 1, is the second CEO under this new structure.